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Ecommerce Migration Services That Protect Your Rankings

Ecommerce migration is moving an online store to a new platform, version or host without losing orders, customers, products or search rankings. We plan every move around URL continuity and data integrity. PrestaShop is our specialty, and we also move stores between other platforms, scoping each move after an audit of what you have.

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What does an ecommerce migration include?

Platform Migration & Replatforming

Moving a store from one platform to another, with products, categories, customers, orders and content mapped across and checked against the source.

PrestaShop Version Upgrades

Moving a PrestaShop store from 1.6 or 1.7 to a current release, with modules and theme reviewed first. How an upgrade runs is covered on our PrestaShop page.

Data Migration & Validation

Products, variants, customers, orders and stock imported with scripts, then reconciled against the source so nothing goes missing.

Theme, Module & Integration Rebuild

Features that do not carry over are rebuilt, replaced or retired, including payment, shipping, ERP and search integrations.

Staging, Cutover & Rollback Planning

A staging copy, a rehearsed cutover and a rollback plan, so the switch happens in a planned window.

Post-Migration Support

Monitoring of indexing, errors and orders after launch, and fixes while the new store settles in.

How do you migrate an ecommerce store without losing SEO?

Search rankings survive a migration when search engines see continuity. We start with an inventory of every indexed URL, then map each one to its new address with a 301 redirect, so links and bookmarks keep working. The same inventory, redirect and monitoring steps apply to every move we plan, PrestaShop upgrades included.

Titles, meta descriptions, canonical tags, structured data and sitemaps are carried over or rebuilt. We keep the staging site out of the index, compare a crawl of the old and new stores before launch, resubmit the sitemap at go-live, then monitor indexing and rankings and fix what Google flags. We cannot promise a ranking outcome, because rankings also depend on factors outside the migration.

Can you upgrade an old PrestaShop store?

Yes. Moving a store from PrestaShop 1.6 or 1.7 to a current release is a migration in its own right, because many modules and customizations do not carry over unchanged. An upgrade keeps your catalog and URLs in place. Whether it beats replatforming depends on your modules, theme and growth plans, so we compare both routes during the audit.

How a PrestaShop upgrade runs, including what we check in your modules and theme, has its own section on our PrestaShop development page. Citimarine is our example of a 1.6 to 8.0 jump: we migrated that store from PrestaShop 1.6 to 8.0.

Should you move between PrestaShop and WooCommerce?

Neither platform is right for every store, so the answer depends on your catalog, your team and what you need to change. PrestaShop is a dedicated ecommerce platform with multiple languages, currencies and multistore built in. WooCommerce is a plugin for WordPress, which suits stores that sit inside a content-led site.

We can move a store in either direction. Product data, customers, orders, URLs and redirects are mapped between the two, and anything with no equivalent, such as a module or plugin, is rebuilt or replaced. PrestaShop is our specialty, so if you are weighing the two, we will tell you where each fits your store rather than push one.

How does an ecommerce migration run?

  1. Audit & Inventory

    We review the current platform, catalog, modules, integrations and indexed URLs, then agree scope, timeline and cost before any build work starts.

  2. Redirect & Data Plan

    We map every URL and data field from the old store to the new one, and decide what is rebuilt, replaced or retired.

  3. Build & Rehearse

    The new store is built on staging, blocked from search engines, with test imports checked against the source.

  4. Cutover

    We run the final import, switch over in a planned window, resubmit the sitemap and test checkout, payments and redirects on the live store.

  5. Monitor & Fix

    After launch we watch indexing, rankings, errors and orders, and fix what turns up.

See how we take a project from idea to release

Who needs an ecommerce migration?

One of these may describe your store:

  • Your catalog, languages or checkout are outgrowing your current platform
  • You run an old PrestaShop 1.6 or 1.7 store and want a current release
  • You want to move from WordPress or WooCommerce to a custom Laravel build or to PrestaShop
  • You are changing hosts or developers and want the move planned, not improvised
  • You worry that replatforming will cost you the rankings you have built

Which projects show our platform work?

Citimarine Store

A bilingual marine-equipment store we migrated from PrestaShop 1.6 to PrestaShop 8.0, building its PrestaShop 8 storefront, theme and 39 custom modules. We have operated it for 3.5+ years.

Capital Business Solutions

A Florida business brokerage whose legacy WordPress site we rebuilt as a custom Laravel and Filament platform, keeping its listings, brokers, content and lead handling. It has 230+ pages and listings, and we have supported it on a retainer for 1.5+ years.

Common Questions

How long does an ecommerce migration take?

It depends on the catalog size, the number of integrations and how much custom functionality has to be rebuilt, so we give a timeline only after the audit. A small catalog with few integrations moves faster than a large multi-language store.

Will I lose my SEO rankings if I migrate my store?

Not if the migration is planned for continuity. We map every indexed URL to its new address with a 301 redirect, carry over metadata and structured data, and monitor indexing after launch. No migration can guarantee rankings, but these steps remove the avoidable losses.

Can I keep selling during the migration?

Yes, that is how we plan it. The new store is built and tested on a staging copy while the current one stays live. The switch happens in a planned window, and orders placed on the old store near cutover are reconciled with the new one.

Which platforms can you migrate to and from?

PrestaShop is our specialty, and we also work with WooCommerce, WordPress and custom Laravel builds. We assess other platforms case by case, after looking at how their data can be exported.

Do you migrate product, customer and order data too?

Yes. Products, categories, customers, orders and content are mapped to the new store structure, imported with scripts and reconciled against the source. Data that does not fit the new platform is flagged during the audit, not dropped silently.

Which services pair with an ecommerce migration?

PrestaShop Development

Custom PrestaShop modules, themes, upgrades, and performance work for stores that run on it.

Hire a PrestaShop Developer

Engage a PrestaShop developer for a project, a retainer or on-demand work.

Ecommerce Development

Store builds, upgrades and ongoing support across ecommerce platforms.

Managed Hosting Services

Managed hosting in your own account, with monitoring, backups, and server-level patching.

Laravel Development

Custom Laravel applications and Filament admin panels.

Website Maintenance Services

Ongoing updates, fixes, and technical support to keep your store running smoothly.

Ready to plan your migration?

Tell us which platform you are on and where you want to go, and we will suggest a safe route.

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